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Burn Baby Burn

OAKLAND, Calif. (AP) – Former Black Panthers are hoping the phrase “Burn Baby Burn” will help their non-profit organization market a new product – hot sauce.

The Huey P. Newton Foundation, named for the co-founder of the 1960s militant group, is seeking to trademark the phrase that for many brings to mind the racially charged 1965 Watts Riots in Los Angeles that left more than 30 people dead, at least 1,000 wounded and hundreds of buildings in ashes.

The new line of hot sauce, called Burn Baby Burn: A Taste of the Sixties Revolutionary Hot Sauce, is aimed at “anyone who wants to have an extra savoury boost to their food,” executive director and original Black Panther David Hilliard said in an interview.

“The hot sauce is another way to raise money and bring attention to the Huey Newton Foundation,” Hilliard said.

“We’re trying to turn the tide of violence and educate young people through our work.”

The foundation also plans to produce its own salsa, as well as a clothing line called Spirit of the Sixties.

Hilliard said the group hopes to start selling the spicy condiment later this year to commemorate the 40th anniversary of the 1966 founding of the Black Panther party.

Nick Lindauer

Written by Nick Lindauer

The Original Hot Sauce Blog

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9 responses to “Burn Baby Burn”

  1. Dr. Biggles Avatar

    Alright !!! That is great news. I remember in the early ’80s I was in a company vehicle listening to Bobby Seale (http://www.bobbyseale.com/) being interviewed on a local AM radio talk show. I can still remember his voice when he was talking about what kind of grill to buy. Smoove even heat, adjustable grill with a heenged lid. Amen brother. It’s good to hear the Black Panthers are doing well and in to cooking. Heh.

  2. Jennifer Murray Avatar
    Jennifer Murray

    Where can I purchase Burn Baby Burn hotsauce? Please advise…………..

    It’s not yet available, but when it hits the market, you’ll see it here…

  3. Black Panthers Market Barbecue Sauce

    Notorious 1960’s black militant group The Black Panthers is soon to be marketing their own brand of barbecue sauce. The new sauce, dubbed Burn Baby Burn is derived from the chanting of rioters during their hayday.
    David Hilliard, an original me…

    But they’re not planning a BBQ Sauce, I think you got your reports mixed up

  4. David HIlliard Avatar

    We would like to work with you to sell our product,please conatct me at the above e-mail address.The site page should be up in 24 hours.

  5. Philip McKnight Avatar
    Philip McKnight

    When will this hot sauce hit the market. Me and my family are looking to buy some?

  6. […] As we reported this summer, the heirs of Newton, a Black Panther founder, applied to trademark the phrase “Burn, Baby, Burn” so they could place it on hot sauce (the sale of which will raise funds for anti-violence and educational programs). […]

  7. Annette Barnes Avatar
    Annette Barnes

    Is the Burn Baby Burn hot sauce available for purchase yet, if so where can you purchase it.

  8. Bonnie Avatar
    Bonnie

    I have purchased this product but cannot remember where, either Vancouver when I was visiting a friend or on Vancouver island. I often visited health food stores in Victoria but have not been back. It is absolutely fantastic. It is the only one on the market that I can tolerate due to allergies.