Sorry, but the name “Red Rectum” just isn’t inspirational in terms of something I’d like to eat.

Anthony…Now tell us how you REALLY feel, don’t hold back. I kinda liked the “punch in the throat” comment.

Hey thanks Anthony, I have one of these on my shelf (dude don’t punch me in my throat for it) and it will stay there for display, I am now not in any hurry to give it a try. I appreciate your honesty in your reviews, thank you.

Amen Brother! I love to see reviews like yours! It’s so frustrating seeing sub par sauces with stupid labels get wider distribution than the good stuff the manufacturers that hang around the blog make. Spread the word = gimmicky usually equals crap!
Love the ‘punch you in the throat’ line.

locolunabrian on 7/20/2006 at 7:44 am said:

Sorry, but the name “Red Rectum” just isn’t inspirational in terms of something I’d like to eat.

Do I have to defend ever sh___?t looking Label out there. 14 year olds are not the ones buying this sauce. Any guess how long this product has been around. I been selling it for about 7 or 8 years. And it still holds it own. Sorry my .02.

Bret on 7/20/2006 at 11:22 am said:

Do I have to defend ever sh___?t looking Label out there. 14 year olds are not the ones buying this sauce. Any guess how long this product has been around. I been selling it for about 7 or 8 years. And it still holds it own. Sorry my .02.

I guess it comes down to what ever sells. I personally would never buy this, but I guess there are plenty of people who do.

Anyone else notice that Nick has cut down the number of comments displayed to 5?

huvason on 7/20/2006 at 11:48 am said:

I guess it comes down to what ever sells. I personally would never buy this, but I guess there are plenty of people who do.

Anyone else notice that Nick has cut down the number of comments displayed to 5?

Yep

The label looks stupid. :/

Bret on 7/20/2006 at 11:22 am said:

Do I have to defend ever sh___?t looking Label out there. 14 year olds are not the ones buying this sauce. Any guess how long this product has been around. I been selling it for about 7 or 8 years. And it still holds it own. Sorry my .02.

I’m not saying that it won’t sell. People we all know that have been doing this MUCH longer than me have stated that these labels tend to do pretty well relative to “straight” lables (10:1 was the ratio I recall being thrown about). I just feel that it is for a different market and a different use than I am going for.

Just because I don’t think it’s for me doesn’t mean that it isn’t for anyone. I’m just calling it as I see it (for me at least). I do think that anyone could put a properly colored liquid in a bottle, make a “gimmicky” label and sell it. That doesn’t make it a winner in my book;, maybe just a financial success. I suppose that there are many measures for success, however. Just my opinion.

locolunabrian on 7/20/2006 at 1:07 pm said:

I’m not saying that it won’t sell. People we all know that have been doing this MUCH longer than me have stated that these labels tend to do pretty well relative to “straight” lables (10:1 was the ratio I recall being thrown about). I just feel that it is for a different market and a different use than I am going for.

Just because I don’t think it’s for me doesn’t mean that it isn’t for anyone. I’m just calling it as I see it (for me at least). I do think that anyone could put a properly colored liquid in a bottle, make a “gimmicky” label and sell it. That doesn’t make it a winner in my book;, maybe just a financial success. I suppose that there are many measures for success, however. Just my opinion.

And your opinion is taken. And understood. Whats up Brian Few more bottles to sell and I will have another order for you. Peace

Sounds great Bret! I appreciate your continued support! I can’t wait to see JJ’s up close and personal. I hope the tshirts are selling as well:)

Ryan Bell on 7/20/2006 at 12:56 pm said:

The label looks stupid. :/

Get your order yet Ryan?

Hey Bret, I may have to stop in either on the way there or the way back from Defcon day’s this weekend. I am sure my trip will take me pretty close to JJ’s as I am coming from IN.

MrFreeze on 7/20/2006 at 1:43 pm said:

Hey Bret, I may have to stop in either on the way there or the way back from Defcon day’s this weekend. I am sure my trip will take me pretty close to JJ’s as I am coming from IN.

I will be here Sat and Sun Hope to see you.

Bret on 7/20/2006 at 2:26 pm said:

I will be here Sat and Sun Hope to see you.

Yeah I will stop in one day or the other although this will add about four hours to my trip, oh well nothing else to do.

Bret on 7/20/2006 at 2:26 pm said:

I will be here Sat and Sun Hope to see you.

What times are you going to be around ???

MrFreeze on 7/20/2006 at 2:42 pm said:

Yeah I will stop in one day or the other although this will add about four hours to my trip, oh well nothing else to do.

I hear Bret has some great new sauces you can pick up while you’re there

huvason on 7/20/2006 at 2:47 pm said:

I hear Bret has some great new sauces you can pick up while you’re there

yeah, bring the Fat Kids back home to daddy!

huvason on 7/20/2006 at 2:47 pm said:

I hear Bret has some great new sauces you can pick up while you’re there

Nice self promotion. I’ll pick them up as long as you sign them (LOL). I may bring some of my salsa for everyone to try. Not overly hot but good flavor.

MrFreeze on 7/20/2006 at 2:52 pm said:

Nice self promotion. I’ll pick them up as long as you sign them (LOL). I may bring some of my salsa for everyone to try. Not overly hot but good flavor.

LOL - If you stop by JJ’s first, i’ll sign them - as long as the Creator has no problem with it. This is his gig on Saturday.

huvason on 7/20/2006 at 2:59 pm said:

LOL - If you stop by JJ’s first, i’ll sign them - as long as the Creator has no problem with it. This is his gig on Saturday.

This is correct don’t want to make the Creator mad or we may end up like “Mad”(LOL)

In all fairness, Danny Cash Hot Sauce does have some gimmicky ideas we’re playing with/developing right now. HOWEVER, I guarantee the sauce inside will always be superior. Case in point, Cajohn’s Sir-farts-alot is a great hot sauce with a gimmicky label.

Lee@DC on 7/20/2006 at 3:40 pm said:

In all fairness, Danny Cash Hot Sauce does have some gimmicky ideas we’re playing with/developing right now. HOWEVER, I guarantee the sauce inside will always be superior. Case in point, Cajohn’s Sir-farts-alot is a great hot sauce with a gimmicky label.

Exactly!

locolunabrian on 7/20/2006 at 3:43 pm said:

Exactly!

I proudly display Sir Farts-a-lot and Queen of farts in my collection

Now if you want to talk about “obscene” gimmicky sauces…Crazy Jerry’s Golden Beaver takes the cake. Never tasted the sauce, but that’s one hell of a belt buckle!

MrFreeze on 7/20/2006 at 3:22 pm said:

This is correct don’t want to make the Creator mad or we may end up like “Mad”(LOL)

Opps I need to get it out of the reduce cart.

Ryan@angrypepper on 7/20/2006 at 3:52 pm said:

Now if you want to talk about “obscene” gimmicky sauces…Crazy Jerry’s Golden Beaver takes the cake. Never tasted the sauce, but that’s one hell of a belt buckle!

Ryan is right that is one heck of a belt buckle. The sauce is not all that bad.

Hey ryan check this out. Wing contest. If Mrfreeze stops buy on the way there. I will Give Him Some Fat Kid Sauce and some of my sauce to give out if it’s ok with the Creator. I’ll give the prize for the loser because he our she would be a p_ _ _ y a Sign and number Golden Beaver W\Belt Buckle. Ok

Bret on 7/20/2006 at 4:09 pm said:

Opps I need to get it out of the reduce cart.

ouch……

Bret on 7/20/2006 at 4:24 pm said:

Hey ryan check this out. Wing contest. If Mrfreeze stops buy on the way there. I will Give Him Some Fat Kid Sauce and some of my sauce to give out if it’s ok with the Creator. I’ll give the prize for the loser because he our she would be a p_ _ _ y a Sign and number Golden Beaver W\Belt Buckle. Ok

I’ll have to start my trip on Friday so I can make it to see ya and still make it for the contest on Saturday. You are about 4 hours from my place and I think 10 or so hours from the Alley. Guess I will make half the trip Friday and the other half Saturday morning. How late will you be there Friday Bret??

huvason on 7/20/2006 at 4:32 pm said:

ouch……

Got you

Bret on 7/20/2006 at 11:22 am said:

Do I have to defend ever sh___?t looking Label out there. 14 year olds are not the ones buying this sauce. Any guess how long this product has been around. I been selling it for about 7 or 8 years. And it still holds it own. Sorry my .02.

Now Bret, we’ve already established that you’re a bit different YOU don’t need to defend them at all. It certainly isn’t an attack or slight on you that a group of discriminating sauce lovers don’t care for them- these sauce just don’t appeal to the group you’re hanging out with at the moment As loco & huv said- it’s already well established that these stupid labels sell. Don’t be offended at our opinion of them- it’s just an opinion

Bret on 7/20/2006 at 4:24 pm said:

Hey ryan check this out. Wing contest. If Mrfreeze stops buy on the way there. I will Give Him Some Fat Kid Sauce and some of my sauce to give out if it’s ok with the Creator. I’ll give the prize for the loser because he our she would be a p_ _ _ y a Sign and number Golden Beaver W\Belt Buckle. Ok

That’s an AWESOME idea Bret Just make sure that the loser/winner wouldn’t be offended by such things.

Sir Fartalot is consistently in our top 3 sellers every year. Queen of Farts, Butt Twister and Flaming”O” are in the top ten most years, maybe not all of them, but they are a significant part of sales. It really doesn’t matter that the sauces in them are good sauces, it’s the label that sells them.

I probably wouldn’t have ever done these labels, but most of them existed when we purchased Suncoast Peppers from the Zoschkes. Like them, we offer the sauces under a different name as well. They don’t sell near as well. I would guess they are 50:1 in comparison to the “normal” labels. Jim C & I have bemoaned this fact for years!

The moral of this story, sell it by the label, and let the buyer find out that beneath the label lies a sauce worth buying again. Of course we have no idea how many people buy it a second time because they liked the sauce, but sometimes they do! We have testimonials from customers that say they love them.

The distributors make their living off of sauces of this ilk. Tha sad thing is, if you want to make a splash right away in this industry, the fouler the label, the bigger the splash. We all know what makes the National news… ie Runaway Bride

CaJohn on 7/20/2006 at 9:04 pm said:

Sir Fartalot is consistently in our top 3 sellers every year. Queen of Farts, Butt Twister and Flaming”O” are in the top ten most years, maybe not all of them, but they are a significant part of sales. It really doesn’t matter that the sauces in them are good sauces, it’s the label that sells them.

I probably wouldn’t have ever done these labels, but most of them existed when we purchased Suncoast Peppers from the Zoschkes. Like them, we offer the sauces under a different name as well. They don’t sell near as well. I would guess they are 50:1 in comparison to the “normal” labels. Jim C & I have bemoaned this fact for years!

The moral of this story, sell it by the label, and let the buyer find out that beneath the label lies a sauce worth buying again. Of course we have no idea how many people buy it a second time because they liked the sauce, but sometimes they do! We have testimonials from customers that say they love them.

The distributors make their living off of sauces of this ilk. Tha sad thing is, if you want to make a splash right away in this industry, the fouler the label, the bigger the splash. We all know what makes the National news… ie Runaway Bride

And let me add to this. Stores like J.J. we sale 1000s of label hot sauces But we also 1000s of the good tasteing hot sauces also thats why I Demo All the time, Label product will sell itself I want people to tast the good stuff

Sorry John I forgot . Did not mean too butt in on your thread. Sorry

Jim- StepUpForCharity.org on 7/20/2006 at 8:10 pm said:

Now Bret, we’ve already established that you’re a bit different YOU don’t need to defend them at all. It certainly isn’t an attack or slight on you that a group of discriminating sauce lovers don’t care for them- these sauce just don’t appeal to the group you’re hanging out with at the moment As loco & huv said- it’s already well established that these stupid labels sell. Don’t be offended at our opinion of them- it’s just an opinion

Just call me Hot Sauce Big our small protecter of all.

“Cackalacky Spice Sauce isn’t anything like the cheap stuff they crank out down in Louisiana.” Skelton said. “And, it sure isn’t gimmicky, like ‘Sauce of Death and Insanity, And Anthony said You add this to any dish it will just ruin in it. Give this to a friend and they will punch you in the throat.

I vented most of my anger on the Eat Shit and Die sauce. This one won’t get any more of my time.

Packaging 2/10 – Dumb, Stupid, poorly drawn and childish
Aroma 3/10 - Not very Appealing
Appearance 3.5/10 – Boring
Taste 4/10 – Not very pleasant – seems like this was the manufacturers first attempt
Heat 4/10 – Not very noticeable
One gets slam for bashing. This was not review this was a bashing.

I’ll keep my mouth shut on the reviews for now on. Just keep the new sauces comeing. 15 new items just today. Keep them rolling.

Bret on 7/20/2006 at 10:01 pm said:

I’ll keep my mouth shut on the reviews for now on. Just keep the new sauces comeing. 15 new items just today. Keep them rolling.

Why keep your mouth shut! That’s what makes this place cool. There are representatives from all facets of the business from buyers, retailers, makers, end users. I love hearing all the comments. I would never buy this sauce based on the label - but it’s cool to get yours (and others) side of the story (a side that I would never have considered). Keep posting (everyone)!

Ryan@angrypepper on 7/20/2006 at 8:14 pm said:

That’s an AWESOME idea Bret Just make sure that the loser/winner wouldn’t be offended by such things.

Your right Ryan. This will only happen if Mrfreeze can stop in on the way there. And pick the stuff up. Peace Bull rider man that wears a pink helmet Hope you saw your wifes email. Our that will sound real dumb.

huvason on 7/20/2006 at 10:05 pm said:

Why keep your mouth shut! That’s what makes this place cool. There are representatives from all facets of the business from buyers, retailers, makers, end users. I love hearing all the comments. I would never buy this sauce based on the label - but it’s cool to get yours (and others) side of the story (a side that I would never have considered). Keep posting (everyone)!

huvason Me keep my mouth shut. Riight. I guess I have the best of both worlds label buyers and SAUCE buyers. Man I think I should open up a Hot Sauce Shop. LOL Peace all. Your all the Best. Nite

Bret on 7/20/2006 at 10:18 pm said:

huvason Me keep my mouth shut. Riight. I guess I have the best of both worlds label buyers and SAUCE buyers. Man I think I should open up a Hot Sauce Shop. LOL Peace all. Your all the Best. Nite

LOL - good to hear. I didn’t think you would. Good nighjt bret

G’Night Bret, not only did you miss my call yesterday, you didn’t call me today like you said you would. No problem brother, keep yourself steady as you balance on that fence! btw you may not own a hot shop, but you manage one of the biggest there is!

Bret on 7/20/2006 at 9:47 pm said:

“Cackalacky Spice Sauce isn’t anything like the cheap stuff they crank out down in Louisiana.” Skelton said. “And, it sure isn’t gimmicky, like ‘Sauce of Death and Insanity, And Anthony said You add this to any dish it will just ruin in it. Give this to a friend and they will punch you in the throat.

I vented most of my anger on the Eat Shit and Die sauce. This one won’t get any more of my time.

Packaging 2/10 – Dumb, Stupid, poorly drawn and childish
Aroma 3/10 - Not very Appealing
Appearance 3.5/10 – Boring
Taste 4/10 – Not very pleasant – seems like this was the manufacturers first attempt
Heat 4/10 – Not very noticeable
One gets slam for bashing. This was not review this was a bashing.

Bret, have you tried this sauce? If so, give me your review on it.

Even if this was backed by a kickass label and a million dollar marketing campaign the sauce would still suck. That is MY review.

So crack open a bottle and let me know what you think. You seem to be pushing a lot of the product - one bottle won’t make a dent in the pocket. But don’t blame me when you punch yourself in the throat.

Anthony on 7/20/2006 at 11:15 pm said:

Bret, have you tried this sauce? If so, give me your review on it.

Even if this was backed by a kickass label and a million dollar marketing campaign the sauce would still suck. That is MY review.

So crack open a bottle and let me know what you think. You seem to be pushing a lot of the product - one bottle won’t make a dent in the pocket. But don’t blame me when you punch yourself in the throat.

I understand it’s a opinion. But what’s the first thing people see when they look at Hot sauce the label .They don.t get to taste it tell after they PAY for it.

Bret - we all get the point that you sell a ton of product, stop jamming that down everyone’s throats and don’t take offense to reviews like this.

I read this blog just for reviews like this, if I wanted to buy the label I would still buy the bottle for the label, but as a hot sauce eater I won’t buy this one because an honest review.

No one ever said this sauce wouldn’t sell and I’m sure you can sell a ton, but would you eat it?

huvason on 7/20/2006 at 2:59 pm said:

LOL - If you stop by JJ’s first, i’ll sign them - as long as the Creator has no problem with it. This is his gig on Saturday.

Not a problem. It’s the least I can do after dissolving you intestinal tract with .5.

MrFreeze on 7/20/2006 at 3:22 pm said:

This is correct don’t want to make the Creator mad or we may end up like “Mad”(LOL)

What happended to Mad is insignificant to the Defcon Prison Farm system.

Bret on 7/20/2006 at 4:24 pm said:

Hey ryan check this out. Wing contest. If Mrfreeze stops buy on the way there. I will Give Him Some Fat Kid Sauce and some of my sauce to give out if it’s ok with the Creator. I’ll give the prize for the loser because he our she would be a p_ _ _ y a Sign and number Golden Beaver W\Belt Buckle. Ok

Not a problem at all. Defcon Days may be my gig, but hey, it’s all about having fun as well.

Bret, maybe you should let them sample it. Make a sample station at the store. We have a store here (Taste the 4th Sense) that has an open bottle to sample of every sauce.

We have CD stores here that let you listen the CD before you buy it. Bookstores that let you leaf through a book before you purchase…..et al.

I have no doubt that if you let someone thinking about buying this have a sample between and a premium sauce they would choose the premium sauce. And you know what? I am sure that manufacturer would thank you for YOUR honesty on a product. Sure there will always be the person that wants the gimmick and there is nothing you can do about that. But at the same time by not stopping them and letting them try real hot sauce they get totally turned off by this spicy crap. If this is budding cili-head you have potentially stopped a repeat customer. I can go on and on but I think you get the picture.

DEFCON Creator on 7/21/2006 at 8:18 am said:

Not a problem. It’s the least I can do after dissolving you intestinal tract with .5.

What happended to Mad is insignificant to the Defcon Prison Farm system.

Not a problem at all. Defcon Days may be my gig, but hey, it’s all about having fun as well.

I hope He can stop in on his way. You guys have a blast Sat. Wish I could be there.

Anthony on 7/21/2006 at 9:10 am said:

Bret, maybe you should let them sample it. Make a sample station at the store. We have a store here (Taste the 4th Sense) that has an open bottle to sample of every sauce.

We have CD stores here that let you listen the CD before you buy it. Bookstores that let you leaf through a book before you purchase…..et al.

I have no doubt that if you let someone thinking about buying this have a sample between and a premium sauce they would choose the premium sauce. And you know what? I am sure that manufacturer would thank you for YOUR honesty on a product. Sure there will always be the person that wants the gimmick and there is nothing you can do about that. But at the same time by not stopping them and letting them try real hot sauce they get totally turned off by this spicy crap. If this is budding cili-head you have potentially stopped a repeat customer. I can go on and on but I think you get the picture.

We do.

Jackson on 7/21/2006 at 8:09 am said:

Bret - we all get the point that you sell a ton of product, stop jamming that down everyone’s throats and don’t take offense to reviews like this.

I read this blog just for reviews like this, if I wanted to buy the label I would still buy the bottle for the label, but as a hot sauce eater I won’t buy this one because an honest review.

No one ever said this sauce wouldn’t sell and I’m sure you can sell a ton, but would you eat it?

You don’t like self promoing

Nice spelling. sorry about that

Jackson on 7/21/2006 at 8:09 am said:

Bret - we all get the point that you sell a ton of product, stop jamming that down everyone’s throats and don’t take offense to reviews like this.

I read this blog just for reviews like this, if I wanted to buy the label I would still buy the bottle for the label, but as a hot sauce eater I won’t buy this one because an honest review.

No one ever said this sauce wouldn’t sell and I’m sure you can sell a ton, but would you eat it?

Ok no more from Bret. Good bye everyone.

Bret on 7/21/2006 at 9:13 am said:

I hope He can stop in on his way. You guys have a blast Sat. Wish I could be there.

Bret I am just getting ready to leave the house should be your way in about 4 to 4 1/2 hours. Call you when I am just about there. Later

MrFreeze on 7/21/2006 at 9:43 am said:

Bret I am just getting ready to leave the house should be your way in about 4 to 4 1/2 hours. Call you when I am just about there. Later

Have a safe trip! (to DK also) See you tomorrow!

Bret on 7/21/2006 at 9:27 am said:

Ok no more from Bret. Good bye everyone.

??

That better not mean what it looks like it means. We better continue seeing your posts.
(I hope i am wrong)
Don’t let one guy on his first post (probably uses a regular nick but was afraid to say it in own name as he refers to “We” get the point)
There is no point in being derrogatory. Bret has a number of clients and knows what sells and doesnt. It is his opinion just like everyone elses. I don’t see anyone jamming anything down any orifices. Lets keep it fun, not insulting please.
If you don’t like him…call him to tell him, his number is on JJ’s web page Then ask him if he has a white top or gold skull FC500 for me yet!

Bret on 7/21/2006 at 9:13 am said:

I hope He can stop in on his way. You guys have a blast Sat. Wish I could be there.

I’d love to have you there, perhaps in the future at another gig.

MrFreeze on 7/21/2006 at 9:43 am said:

Bret I am just getting ready to leave the house should be your way in about 4 to 4 1/2 hours. Call you when I am just about there. Later

Yeah, Mr. Freeze and DK, see you guys tomorrow, it should be fun as Hell! I just might have to buy you guys a couple of beers! Wait, did I say that?

Bret on 7/21/2006 at 9:27 am said:

Ok no more from Bret. Good bye everyone.

Hey Bret, don’t let a few opinons change you. We need you around here. We all have opinions, so let it roll.

Anthony on 7/21/2006 at 9:10 am said:

Bret, maybe you should let them sample it. Make a sample station at the store. We have a store here (Taste the 4th Sense) that has an open bottle to sample of every sauce.

We have CD stores here that let you listen the CD before you buy it. Bookstores that let you leaf through a book before you purchase…..et al.

I have no doubt that if you let someone thinking about buying this have a sample between and a premium sauce they would choose the premium sauce. And you know what? I am sure that manufacturer would thank you for YOUR honesty on a product. Sure there will always be the person that wants the gimmick and there is nothing you can do about that. But at the same time by not stopping them and letting them try real hot sauce they get totally turned off by this spicy crap. If this is budding cili-head you have potentially stopped a repeat customer. I can go on and on but I think you get the picture.

I agree with you Anthony, but I wonder: does anyone really buy a sauce with a label like that to eat anyway? I’m just curious. I never would when there are so many of the “legitimate” options out there. Personally, I view this style of label/sauce as primarily a gag gift (pun intended).

Maybe I’m wrong, but that is my view. Educate me if I need it!

huvason on 7/20/2006 at 10:05 pm said:

Why keep your mouth shut! That’s what makes this place cool. There are representatives from all facets of the business from buyers, retailers, makers, end users. I love hearing all the comments. I would never buy this sauce based on the label - but it’s cool to get yours (and others) side of the story (a side that I would never have considered). Keep posting (everyone)!

Exactly! I send the Huv-ster!

locolunabrian on 7/21/2006 at 11:19 am said:

I agree with you Anthony, but I wonder: does anyone really buy a sauce with a label like that to eat anyway? I’m just curious. I never would when there are so many of the “legitimate” options out there. Personally, I view this style of label/sauce as primarily a gag gift (pun intended).

Maybe I’m wrong, but that is my view. Educate me if I need it!

According to Bret they sell tons of this stuff. And I believe it. Kinda like the tattoist who makes cash from inking flash. That is how they make their easy bucks. It is the custom work that they break even on but put their passion into.

I will say CaJohn has some class in his Sir Fart A Lot. It has enough crudeness to keep a round of golfers happy and is PG enough for it to stay eye level in the fridge for the kids to see as they grab some OJ.

There is tact when coming to gimmicks. Then there is stupidity.

locolunabrian on 7/21/2006 at 11:19 am said:

I agree with you Anthony, but I wonder: does anyone really buy a sauce with a label like that to eat anyway? I’m just curious. I never would when there are so many of the “legitimate” options out there. Personally, I view this style of label/sauce as primarily a gag gift (pun intended).

Maybe I’m wrong, but that is my view. Educate me if I need it!

Ryan and I have tried a few gimmick sauces with funny names some were ok some were terrible, i am just a person that will make up my own mind, I appreciate the honest reviews here on the blog, but still choose to try it if i get the chance so I can have an opinion on it also.

Whoa - some label rodeo, men! I’m just an old country boy new to this BLOG thing so my opinion is worth what you paid for it. I feel the answer (as usual) lies right down the middle. I designed a blatent but honest label for my Blazin’-Hot Stuff because the hot sauce market requires a “grabber label” to stand out. However, I don’t want to forever have to be selling new customers because my old ones don’t “bounce back” for the great sauce flavor. As Nick says - “Business is Business!” For what it’s worth, I chose to go with a self-photo and a “SAGA OF E.Z. EARL” historical side panel because it’s honest - I’m real; I am a campfire cook; and I did personally brew it up in my Dutch oven 15 years ago. BUT - back to business - I mainly did it to allow a different promo technique than just another tasting party. I work a shop like a writer. I promote a “Meet-The-Maker” session where I sell autographed bottles for the store. Win-win! (Hmm - I have a feeling this is to wordy for a BLOG site. Sorry. I’ll just go back to observing again.

E.Z. Earl on 7/23/2006 at 12:47 pm said:

Whoa - some label rodeo, men! I’m just an old country boy new to this BLOG thing so my opinion is worth what you paid for it. I feel the answer (as usual) lies right down the middle. I designed a blatent but honest label for my Blazin’-Hot Stuff because the hot sauce market requires a “grabber label” to stand out. However, I don’t want to forever have to be selling new customers because my old ones don’t “bounce back” for the great sauce flavor. As Nick says - “Business is Business!” For what it’s worth, I chose to go with a self-photo and a “SAGA OF E.Z. EARL” historical side panel because it’s honest - I’m real; I am a campfire cook; and I did personally brew it up in my Dutch oven 15 years ago. BUT - back to business - I mainly did it to allow a different promo technique than just another tasting party. I work a shop like a writer. I promote a “Meet-The-Maker” session where I sell autographed bottles for the store. Win-win! (Hmm - I have a feeling this is to wordy for a BLOG site. Sorry. I’ll just go back to observing again.

Nah Earl. We love to hear what you have to say. Hearing a drawn out thought is better than some of the three word quips. So speak up! Speaking of a Meet Your Maker…..if you want to be featured for one, just let Nick know!

Don’t sweat it EZ- you ain’t seen wordy yet

E.Z. Earl on 7/23/2006 at 12:47 pm said:

Whoa - some label rodeo, men! I’m just an old country boy new to this BLOG thing so my opinion is worth what you paid for it. I feel the answer (as usual) lies right down the middle. I designed a blatent but honest label for my Blazin’-Hot Stuff because the hot sauce market requires a “grabber label” to stand out. However, I don’t want to forever have to be selling new customers because my old ones don’t “bounce back” for the great sauce flavor. As Nick says - “Business is Business!” For what it’s worth, I chose to go with a self-photo and a “SAGA OF E.Z. EARL” historical side panel because it’s honest - I’m real; I am a campfire cook; and I did personally brew it up in my Dutch oven 15 years ago. BUT - back to business - I mainly did it to allow a different promo technique than just another tasting party. I work a shop like a writer. I promote a “Meet-The-Maker” session where I sell autographed bottles for the store. Win-win! (Hmm - I have a feeling this is to wordy for a BLOG site. Sorry. I’ll just go back to observing again.

Very nice. I like the Meet the Maker. We do it in all of are Depts. John From CaJohns Foods Been here. Wine Makers, Beer makers. It really can move some product. E.Z…. Bret from J.Js 513-674-6000 ext6208